Today Final Blueprint made a significant step forward in our future success. We pledged a small percent of our company’s options to the Upside Foundation of Canada, a registered Canadian charity. These options will be converted to cash and donated to charities in the areas of mental health and medical care for children once Final Blueprint is a much larger company and the options can be monetized.
The Upside Foundation of Canada is a partner of the larger Pledge 1% global movement founded by Salesforce Foundation and others.
Making this formal commitment from the very beginning is a part of our corporate culture. This decision was very easy for us, since we already have a big emphasis on giving back and promoting charities we believe in. As we continue to grow Final Blueprint, we want to encourage other founders and other companies to share the Upside of their company. We think it’s safe to say that we have a duty and responsibility to give back in some way, this is a great and easy way to show your company cares.